25
NOV
2013

Writing Powerful, Effective News Releases for Public Relations Pros

News releases, also known as press releases, are one of the most popular public relations tools out there. You write a news release as a ready-to-publish news story to encourage journalists to run something about your client. News releases traditionally come in three formats....
29
JUL
2013

Finding Yourself in the Pursuit of Happiness

Lately, I've been reexamining a lot in my life. My blog is an opportunity for me to explore how I'm using new and different media to grow as an individual. See how that applies to you.
30
MAY
2013

Moore Communications Group Blog Post: Overcoming

I wrote a blog post for Moore Communications Group last week. Anne Marie Frawley, a seasoned event and operations professional, addressed the Capital Chapter of the Florida Public Relations Association this month about igniting change through special events. You can check out the...
07
AUG
2012

Meeting the Challenge: Employee to Employer!

Becoming your own boss has risks and rewards. Will setting up my own business mean the end of regular paychecks or a windfall of revenue? How will I find new clients, and how can I do all the work myself? Will billing invoices and bookkeeping eat up all the professional PR time?...
26
JAN
2012

We Should All Be Grammar Nerds

I have to start with a cliché: knowledge is power. So in today’s power driven society, why would we not strive to use our knowledge in all areas of our lives? The idea for this blog post came to me yesterday when I saw this picture shared on Facebook. I can only hope this...
05
APR
2011

What’s the difference between a firm and an agency anyway?

If you consult a dictionary about the difference between a firm and an agency you’ll find they are similar. firm –noun 1.  a partnership or association for carrying on a business. 2.  the name or title under which associated parties transact business: the firm of Smith...
09
NOV
2010

Public Relations Professionals Must Master AP Style

You never really know what you know until someone asks you a question. I’ve been having a hard time thinking of useful tidbits to share with people from my experience in the public relations industry. Today someone asked me to teach them AP style. I could feel the light...
03
SEP
2010

Making Friends in the Twitterverse

I don’t know about you, but I’ve been following about 25 people for the last 11 months or so. I need some Twitter Friends! I haven’t felt like I’ve really been a part of Twitter because I could be following a lot more people and consequently a lot more...